Page 117 - South Mississippi Living - September, 2019
P. 117
Tori Bishop
228.596.0285 | Find us on Facebook @outliercreative | www.ocxgc.com
Tori Bishop is the brains behind Outlier Creative Productions, a digital marketing company that offers curated advertising strategies and high quality video production as well as event planning, marketing consultation, website design and more.
With over 20 years of experience in sales, Bishop has learned the ins and outs of business but always knew she was destined to be an entrepreneur. “While working as an advertising account executive, I was always drawn to providing unique solutions for my clients,” she said. “I loved creating one-of- a-kind commercials and promotions for their
businesses.”
Her creativity and knack for problem solving
are what have made her so successful. Bishop tailors her talents to meet her clients’ needs, whatever they may be, but she particularly enjoys promotions and events, saying, “I
love taking ideas and bringing them to life. Some of my favorites have been the Miss Craw sh Festival Pageant, Babypalooza Gulf Coast, Cornhole to the Egg Bowl promotion at Edgewater Mall and A Night in Wakanda presented by Chama Gulf Coast.”
The name Outlier comes from constructive feedback that Bishop received from a previous
employer. “They used a bell curve to illustrate that they needed me to be inside the curve, not an outlier,” she recalled. “It was a profound moment for me because as far back as I can remember, I have been an outlier myself. I never really ‘ t in’ and always marched to the beat of my own drum. As I have gotten older, I have grown to appreciate my differences and the creative edge that they give me. The name Outlier just stuck – it’s who I am.”
Bishop hopes to continue using her creative edge to help local businesses market themselves and eventually become a one-stop shop for marketing solutions.
OUTLIER CREATIVE PRODUCTIONS
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