Page 12 - South Mississippi Living - May, 2020

COAST NOTE
WE ARE
photos courtesy of Coastal Mississippi
Coastal Mississippi partners and friends,
First, we hope that you and your families are staying safe,
healthy and well. Our coastal region is no stranger to challenges and adversity. Although we continue to be met with uncertainty
during such an ever-evolving situation, there is one thing that we can be certain of: the people of Coastal Mississippi are some of the most resilient, strong, and compassionate in the world.
The resiliency of our community is apparent as we see individuals and businesses banding together and doing their part in making a di erence
while striving towards recovery. It is this community spirit, unwavering determination and positivity that we
see across Coastal Mississippi on a daily basis that motivates us
to continue to work hard and o er support in any way we can. When faced with such challenges, it is truly remarkable to see how so many individuals, businesses, and industries on The Secret Coast are adapting, collaborating and creating innovative ways to
support one another.
We know these times are di cult, but we should all have hope for
a brighter future for our industry and for Coastal Mississippi. As we gather insights and trends from our industry partners, we are con dent that Coastal Mississippi: The Secret Coast truly aligns with what travelers will be seeking once they are able to safely explore again. Our team is working in lockstep with our partner agencies in the areas of advertising, social media, and public relations to ensure our recovery strategy is comprehensive and e ective.
We understand that our community is facing new challenges each day, and Coastal Mississippi is here to support our partners in the tourism and hospitality industry in their e orts as we rise up to our challenges together. We thank every single member
of this wonderful community for everything they do to make our beautiful Secret Coast so special, and we truly believe that our strong community will emerge from this with an unmatched power to heal and rebuild together.
We are Coastal Mississippi.
Milton Segarra, CDME Coastal Mississippi CEO
12 | May 2020
www.smliving.net | SOUTH MISSISSIPPI Living