Page 20 - South Mississippi Living - August, 2025

COAST NOTE
WXXV
story and photo courtesy of WXXV
NEW GENERAL MANAGER
This June, WXXV-TV welcomed a new General Manager, Oley (pronounced Oh-lee) Yager. He comes from WKBT in La Crosse, Wisconsin, and jokes that he’s still getting used to the humidity. Yager brings with him his wife Lexie and one-year-old son, Rigley.
“I believe that the Mississippi Gulf Coast is one of the best places to live and work in the country. It’s filled with good people and great businesses. Our team’s mission is to support, inform and protect these people on a daily basis so they can continue to make our community a great place to be. We just so happen to be a local TV station,” says Yager.
What are his future plans for the station? Yager says he’s most looking forward to joining local chambers and organizations this fall and is always looking for people, businesses, and non- profits who want to partner with WXXV. As far as his business philosophy he follows three general rules:
1. Family always comes first
2. Having a deep love of the television medium 3. Creating a positive work environment
“Most importantly, my door is always open—just bring coffee!” Jokes Yager.
To give him weather endurance tips or to introduce yourself or business, please reach out at koyager@wxxv25.com.
20 | August 2025
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